Keyword Analyzer

Stop Wasting Budget on Bad Keywords

CATTIX Keyword Pause uses strict mathematical thresholds plus real business context to pause underperforming Google Ads keywords without guesswork or risky automation.

Free Beta

Trusted Keyword Optimization Without Blind Automation

Most tools pause keywords based on shallow rules like:

High CPA

Low conversions

Short date ranges

That is how accounts get damaged.

CATTIX Keyword Pause works differently:

Long-term data with a 365-day lookback

Statistical significance using Z-score

Context awareness for service, audience, and location

Fixed and transparent thresholds

Zero hallucinations and zero assumptions

Only keywords that are mathematically worse and contextually valid are paused.

How CATTIX Keyword Pause Works

STEP 01

Math Validation

Keywords are evaluated against their campaign average using fixed thresholds, sufficient data, and statistical significance.

STEP 02

Context Verification

Keywords must align with the company's core service, audience, and location to ensure a fair comparison.

STEP 03

Safe Execution

Only keywords that pass both checks are paused. All others remain untouched and are never rejected.

HANDS-FREE

CATTIX AI Mode Available

Let CATTIX run keyword pauses on schedule. Same math, same safety — zero manual work.

Start using CATTIX

Why This Is Different from Other Keyword Tools

Fixed Thresholds

1.3× CPA overageClient-defined Z-scoreMinimum data sufficiencyNot just AI intuition

Campaign-Relative Decisions

Keywords are compared only to their own campaignNo global or cross-account averages

Context-Aware Protection

Core keywords are never sacrificed for CPA opticsMarket coverage is preserved

Built for Serious Google Ads Accounts

Ideal for:

High-spend

search campaigns

Mature accounts

with historical data

Agencies managing

multiple clients

Brands that care

about market coverage, not vanity CPA

Enable Keyword Pause

Frequently Ask Questions

What does Keyword Pause do?

It helps pause underperforming Google Ads keywords safely — using consistent rules and business context, not guesswork.

Is it fully automatic?

You can run it in autopilot mode, or keep it review-based. You stay in control.

How is this different from other keyword tools?

Most tools pause based on simple signals like "high CPA" or "low conversions." CATTIX adds a validation layer so accounts can't get damaged by aggressive automation.

Does it compare keywords across different campaigns or accounts?

No. Decisions are made within the same campaign, so comparisons stay fair.

Will it pause important "core" keywords?

It includes a protection layer to avoid pausing keywords that are essential to your market coverage.

What data does it use?

It uses a longer lookback than most tools to reduce short-term noise and make more stable decisions.

Is it safe for high-spend accounts?

Yes — this is built for accounts where stability, control, and market coverage matter.

Who is it best for?

Agencies and brands running serious Google Search campaigns, especially with meaningful history and spend.

Can I customize how strict it is?

Yes. You can adjust how conservative the system should be.

What happens if a keyword isn't clearly underperforming?

Nothing. It won't be paused.